January 5, 2009 -- Cambridge University Press and Williams F1 are pleased to announce their collaboration on a new Key Stage 2 innovative educational resource based on a Grand Prix Racing Team theme.

Race to Learn is an easy-to-use, interactive DVD-ROM providing real-life contexts for cross-curricular topic-based learning. Williams F1 Team members will transport the excitement of the Formula 1 racing environment to the classroom as they discuss their roles and set learning challenges for the children.

The Team element will encourage students to work in groups and the software will provide additional support material for teaching group-working skills. Linked to curriculum objectives for Science, Maths, Literacy, Art & Design, Design & Technology, Citizenship, PSHE, PE and Geography, Race to Learn represents great value for money that is an affordable resource for all primary schools, and, importantly for teachers, will be self-contained and intuitive.

A press briefing for Race to Learn will take place at the 2009 BETT Show from 12pm – 1pm on Wednesday 14 January at the Hilton Olympia, The Bedford Room. BETT is the largest educational information and communications technology (ICT) event, dedicated to showcasing the best in UK and international educational technology products, resources and best practice.

The Cambridge-Hitachi stand (G30) will showcase exclusive demonstrations of the product, with representatives from Williams F1 and Cambridge University Press available to provide further information. The product is due for launch in June 2009.

Teachers will also be able to register their interest in Race to Learn both at the BETT show, and online at www.racetolearn.org where they will also be entered into a prize draw to win a visit to Williams F1 headquarters. The lucky winning teachers will be given an exclusive tour of the Williams F1 40-hectare technology campus based in the heart of the UK’s “Motorsport Valley” in rural Oxfordshire, gaining an insight into the design and manufacture of their Formula One race cars.

Commenting on the new partnership, John Tuttle, Managing Director of the New Directions Group at Cambridge University Press, said “We are delighted to be working in association with Williams F1 on this innovative collaboration. The partnership allows us to offer a pioneering educational resource that teachers will find to be inspirational and easy-to-use.” Race to Learn benefits from developer Cambridge-Hitachi’s expertise in publishing high-quality, award-winning educational resources designed to support whole-class teaching on interactive whiteboards for primary and secondary school teachers.

Frank Williams, Williams F1 Team Principal, said “Williams believes that education is one of three areas in which we can make a broader contribution to society. We hope to use the natural fascination that children have for racing cars and competition to stimulate their interest in a range of subjects, but in particular in science, maths and technology. This will lead to broader education and career choices for them and stronger foundations for our society and economy. We are thrilled to be able to undertake this project in partnership with Cambridge University Press, a leader in this field.”

For further information on Cambridge University Press & Cambridge-Hitachi

Contact Chloe Murray-White, Marketing Executive, Cambridge University Press, University Printing House, Shaftesbury Road, Cambridge, CB2 8BR. Tel: 01223 325915 or email: This e-mail address is being protected from spambots. You need JavaScript enabled to view it

For further information on Williams F1

Contact Liam Clogger, Head of Communications, Williams F1, Grove, Oxfordshire, OX12 0DQ. Tel: 01235 777706 or email: This e-mail address is being protected from spambots. You need JavaScript enabled to view it

About Cambridge University Press

Cambridge University Press was founded by a royal charter granted to the University of Cambridge by King Henry VIII in 1534. It is the oldest printer and publisher in the world, having been operating continuously since 1584, and is one of the largest academic publishers globally. Its purpose is to further the University’s objective of advancing learning, knowledge and research. Throughout its history, the Press has maintained a reputation for innovation and enterprise, through its use of printing technologies, through publishing the latest research, and through supporting the latest methodologies for teaching and learning.

About Cambridge-Hitachi

Founded in 2003, Cambridge-Hitachi is a joint venture between Cambridge University Press and Hitachi Software Engineering. The company combines Cambridge's expertise in publishing high-quality educational resources and Hitachi's innovative technology to produce award-winning software designed to support whole-class teaching on interactive whiteboards for primary and secondary school teachers. Cambridge-Hitachi also partners with a diverse range of organisations to help them implement their Corporate Social Responsibility objectives within the educational sector. For more information, visit www.cambridge-hitachi.com

About Williams F1

WilliamsF1 is one of the world’s leading Formula One teams, with 16 FIA Formula One World Championship titles and 113 Grand Prix victories to its credit. Today, WilliamsF1 employs around 520 personnel at a 40ha technology campus based in the heart of the UK’s Motorsport Valley in rural Oxfordshire. The company is unique as an entrant in the FIA Formula One World Championship as it is the only organisation that exists solely to race.
The company’s core competencies are the design and manufacture of Formula One race cars, and the deployment of this expertise in running the team’s entries into the Grands Prix each season. The company was formed in 1977, and celebrates its 30th year of racing in 2008. The business is privately owned by Sir Frank Williams and his long-term business partner, Patrick Head.
For more information, visit: www.attwilliams.com

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